Friday, February 24, 2012

Help Kickstart Movies To Geaux

AIRSCREEN at the EAA AirVenture Oshkosh
Image via Wikipedia
I'm old enough to remember what going to a drive in movie was like. It was similar to watching a Fourth of July fireworks display; lots of people, lots of cars, lawn chairs, and snacks under a starry night.

You would think that watching a movie in a quiet setting and more enclosed environment would be preferable, but outdoor cinema provides an excellent communal / party like atmosphere, perfect for socializing.

Unfortunately, the State of Louisiana no longer has any operating drive in theaters. Can outdoor cinema make a comeback and thrive in the Pelican State? The New Orleans Film Society certainly hopes so:

"For the first time, in 2011, NOFS decided to offer movies al fresco and hosted the largest outdoor film events the city had ever seen (nearly 1,000 people gathered for our first event at NOMA's Besthoff Sculpture Garden!). In 2012, we're expanding in this arena and are eager to purchase equipment so we can essentially be "on the geaux" with our very own mobile cinema system. We want to bring together audiences for exciting free and low-cost film events in neighborhoods around the city. We see the potential to show a wide range of films as part of Movies To Geaux: classics, cult films, Louisiana favorites and more."

This is excellent news. Maybe it's not a "classic" drive in, but it is able to bring movies to any/every park, rooftop, neighborhood and side of building in the area, providing moviegoers with an extremely one of a kind event. Imagine a horror double feature in the abandoned Six Flags site, or watching a classic like "All The Kings Men" in Duncan Plaza (across from City Hall). Maybe "Steamboat Bill, Jr." by the lake? These are the type of events that NOFS can bring to life.

And outdoor cinema easily trumps 3D, in my opinion. Sure, in Southeast Louisiana, you'd be trading in air condition for humidity and maybe mosquitoes, but any film fan can live with that; watching Hal 9000 plot murder under a crystal clear night while discussing the movie with friends easily beats watching Nicolas Cage throwing an axe at the screen of a corporate multiplex while remaining absolutely quiet.   

To fund this project, NOFS need to raise $4,500 in 28 days (as of this posting). A modest investment would go a great way to providing a more social movie going experience for the NOLA community. Why not chip in?


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Thursday, February 23, 2012

Yes You CAN Work With MoviePass

The last time I blogged about MoviePass, an opportunity to beta test had been thwarted by certain chain theaters. Since then, the program partnered with a certificate service and began testing on an invitation only basis. Theaters across the country - like NOLA theaters The Prytania, Chalmette Movies and Canal Place - are currently participating, and based on Facebook comments and tweets, people are backing the service with enthusiasm. Does this mean that more exhibitors will open their arms?

Earlier today, news came across twitter that Arclight and Regal Cinemas were denying the service. Why? No official word as of posting, but it's probably similar to the reason given by AMC - "does not integrate well into our programs and could create significant guest experience issues." - and just as disappointing. Sigh. 

There is no reason as to why MoviePass can't work with theater rewards programs. It's as simple as processing both the certificate and rewards card at the time of arrival; the patron hands over their rewards card, card gets swiped, certificate is given as payment, and payment is processed into points. Done. 

And things get easier when the MoviePass App rolls out; enter your rewards card(s) info into your app profile, select which theater and showtime you want, and points get processed automatically. Data, like what movies you watch and which theaters you attend, can be sent to exhibitors / distributors / studios, in an effort to study moviegoing trends. Social networking can also be added for more direct contact with the audience:
AMC, Arclight, Regal Cinemas - you want more moviegoers? Let MoviePass help; there is no reason to say no.

Friday, February 10, 2012

The Joy Is Back! Let's Book A Movie...

Since posting my previous entry on The Joy, the theatre has re-opened and played host to musical acts and stage productions. It's great to know that the venue is up and running again, but one thing concerns me; no movie screenings have been scheduled.

With its' history as one of THE premiere movie palaces on Canal St., it surprises me that a screening hasn't at least been booked. It can't be a lack of interest from the local film community, can it? Whatever the reason, I have a few ideas for possible movie events at the revamped Joy: 

Movie Pitchers Revival

I never had the opportunity to visit when it was in operation, but from the stories I've listened to and read, Movie Pitchers was a house with character. From Mike Miley Online:

"Yes, Movie Pitchers was a complete dump, but it was a film lover’s dump. For $5, you could see all the foreign and arty indie films that didn’t play anywhere else in town other than the overpriced Canal Place in the French Quarter … and you could drink while you were there. MagnoliaThe Big LebowskiDeconstructing Harry,Hands on a Hardbody - I saw them all at least twice at Movie Pitchers. Plus, they showed Disco Dolls in Hot Skin, which, if you don’t know, is a 3-D porno starring John Holmes (remember what I said about the couches?). It was disappointing, but it has one of the most messed-up flashback structures ever put on film. How could a film lover not live at a place like this?"

Unfortunately, the theatre was demolished in the early 00's.

So, what am I proposing? Let Movie Pitchers take over The Joy for a night! Call it a revival of sorts; the original owners/fans, programming a series of films they used to show. Original ticket prices, original drink brands/prices (The Joy has a bar), maybe even decorate the screening room with original furniture (a longshot), all for one night of nostalgia. Currently, there is a Facebook group, set up by dedicated fans, calling for their return - they might have some ideas...

Film Festivals

The New Orleans Film Society presents, every fall, the New Orleans Film Festival, and books screenings at theatres across the city. Maybe this year, The Joy can play host to the opening/closing night events? 

Taking place soon after is the NOLA Horror Film Fest. To screen on Canal St. would bring plenty of attention to this young fest.

And, of course, there is this:


Our Worst Film Festival (which also played at Movie Pitchers) was revived a few years ago, and has since existed as gatherings held throughout the year. Why not give it a bigger venue? Maybe it could become a regular thing; showing bad movies once a month. People show up to Prytania's midnight movies, why not come to The Joy for notoriously bad/incredibly obscure films? And maybe this could merge with B Fest; 24 hours of bad movie programming. Consider that ticket bought.

Hollywood South Premieres 

New Orleans has seen many major film productions, but very few film premieres. Let's fix that. I call on all producers and distributors to world premiere your NOLA shot films IN NOLA. You did a red carpet type event for Sandra Bullock at The Prytania, you can do the same for Sylvester Stallone at The Joy.

However it happens, I'm sure a movie will eventually screen at The Joy. When it does, I'll be there. Unless it stars Dane Cook.




Friday, January 27, 2012

No Such Thing As Too Many Critics


The Critic
Image via Wikipedia
Ever since I realized that watching movies could be a career, I've wanted to be a professional film critic. Sure, I had other ideas for jobs growing up - actor, teacher, pro wrestling writer, filmmaker, videographer, editor and Superman - but film critic was always at the top.

In 6th grade, I entered a "Wag the Dog" review into a student writing contest. In 7th grade, my class wrote essays on our best friends. Everybody else chose a person, while I chose cinema itself. Every summer, I'd visit my cousins and when we'd watch movies, they would call me Siskel. And now, I have my own blog and rate movies by the beer through MovieBoozer. I think I can say that I've reached amateur status, but...

"How do you get a full-time job doing this? Damned if I know!" - Dan Kimmel

In order to become the professional critic I know I can be, I need to get paid for my opinions. In order to get paid for my opinions, I need to get hired. And in the current economic climate, no move to get hired is too bold.

To any publishers and editors that may be reading this, I offer not only my thanks, but a list of things I can do for you as a critic:

1. Review movies.
Of course, as a critic, my primary function would be to rate films. But, it's one thing to simply add a star rating to the latest Katherine Heigl snore fest, it's another to properly articulate why it should be avoided. With keen eyes and ears for detail, I notice things - tone, awkward dialogue and line reads, camera work, production news, etc - that will help any reader make a decision regarding a ticket purchase. And, with a little personality, I can make sure they will return to read another review. 

2. Local and National movie events.
Through social networking, independent theatres and film organizations are able to promote special events and screenings. I can preview such events, as well as cover them. Twitter, for example, has provided critic's the opportunity to cover film festivals and screenings live for readers who may not be able to attend. Using a laptop or smartphone, I can cover an event as it's happening. If the event is a televised awards show (Academy Awards, Golden Globes), I can provide up to the minute commentary, and converse with other readers.

3. Editorials.
I've written entries on special topics, from proposing a film screening to offering my take on a movie news story. As a critic, I can write pieces expressing my views on a local film production, how a news story might affect readers, DVD / movie streaming picks and even do recurring articles on movie history in a particular area. There is an unlimited amount of specialty content that I can provide.

4. Interviews.
Through many a google search, I've been able to contact several independent filmmakers, in an effort to track down their hard to find films. I can continue to do this, as well as ask some questions that would give readers some insight into the filmmaking process.

If interested, please read my other posts on this blog, as well as my writings on MovieBoozer and Invade Nola.

Some people wanted to be astronauts, while I wanted to discuss "Apollo 18". Others wanted to own a dalmatian, while I wanted to rip apart the "101 Dalmatians" sequel. We critics are a rare breed.

Wednesday, January 25, 2012

Your Trailer Told Me You Suck

My parent's told me that when I was little, I would get more excited for the TV commercials than the TV shows. Now, at 26, I've traded in Bart Simpson with his Butterfingers for Liam Neeson fighting wolves. Of course, I'm at the theater for the feature presentation, but I get a real kick out of the previews; the short, two minute bursts of action that leave you laughing and frustrated or impressed and interested.

I say laughing and frustrated because, more often than not, I come upon a trailer that just rubs me the wrong way; a stupid line/line read, generic pacing, spoiler footage, etc. First impressions are very important, and most of the time, I'm shaking my head before the movie even gets released:

1. "Unknown"


I provided the tv spot for this movie as it includes one line that ruined the WHOLE film for me. A bad guy says to Liam Neeson "You really don't remember anything". Liam looks at him, and responds, "I remember how to kill you!". WTF IS THAT SUPPOSED TO MEAN?!?! Is the bad guy some sort of mutant that can only be destroyed by hitting it in the back of the head? Killing another human being is universal knowledge with plenty of viable methods. They just wrote that line so that Liam can be an action hero bad ass, without thinking that it makes him come off like a moron.

2. "Skyline"


Now, I've already written about why this movie sucks as a whole. But, believe it or not, I actually thought that the first trailer was pretty good: by showing us little real footage, and using actual news footage made the movie seem mysterious and intriguing. When the second trailer rolled around, I was pretty excited. Decent special effects, interesting alien invasion, Eric Balfour screaming and crying into the sky... THAT'S how you want to sell your movie? By showing a clip of a grown man acting like a girl scout? Our hero, ladies and gentlemen.

3. "Safe"


I first saw this trailer when I went to go see "Haywire". For starters, it ran after the trailer for "Safe House" - kind of an odd pairing. Then, we get a generic description of a criminal underworld, before the narrator tells us that the most wanted character in the story is...a little girl. The build up and pay off to all that made this seem like a comedy. And when we are introduced to Jason Statham - dressed like a hobo but is really the greatest ex cop ever - I KNOW it's a comedy. Problem is, it's not billed as an over the top, larger than life action film - it's all taken too seriously. Give me a Charles Bronson style ridiculous fest, and I just might buy a ticket. Try to be an action drama with a been there done that story, and I just might cough up my popcorn while cackling.

No matter how bad they can be, I always make sure I arrive in time for the trailers. Yes, I may roll my eyes before wanting to gouge them out, but, more often than not, I'm laughing. Maybe some previews are meant to be hilariously bad? Or maybe I'm giving too much credit.
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